Web design and web development are two elements going hand in hand behind a successful website. The working of these two may be different, but their basic purpose remains the same, i.e. to produce good functioning websites.

Web designing refers to all the eye-candy we see on the surface of a web page, while web developing refers to the efforts making that eye-candy worth navigating. However minor, but it’s important to know the difference between the two so that you know what to ask for while getting your website designed and developed.

Web design basically involves making good-looking websites with good usability. Good web designers are experienced in graphic tools and and a little bit of HTML, CSS and JavaScript. Web designing signifies the practice of crafting a website layout using the graphics program such as Photoshop, Flash, Fireworks, and Corel Draw etc. It basically lays down the foundation for how a web page would appear. The web design result does not usually contain code and it symbolizes only the graphical representation.

Website development on the other hand deals with the working aspect of the website. A good developer can create anything you can imagine online, giving you a workable website that is also competitive. Websites that require a login, provide e-commerce features including a shopping cart or online payments, online forums etc are some good examples of web development. Primarily, web developers help you build your website through coding (also called back-end programming). Coding is the crux of any website development and must be handled by experts if you want fast, reliable and secure baseline for your website.

Web designing is visible and helps in attracting visitor interest towards your site in first instance, while the unseen development process is crucial to increase visitor’s experience while browsing within your site. Good usable websites are those that give equal concern to website design and development. So if you’re planning to get your website done, you must by know what difference there is between web design and web development, and how necessary they are together for your website.

Every business needs at least one powerful tool for the advertisement and rapid growth of its business services. Some of the companies utilize the facility of sign boards and banners but the most effective in the modern world is advertisement using a web site. The web site of certain company is supposed to be the virtual tour of the company by which any person can know about the company and its services by staying at home.

The more attractive and fascinating your website designing approach will be, the more clearly your website will portray your business and the more it will be viewed. So, the interest of the viewer will definitely increase the traffic of your website. A user usually stays for a comparatively long time on a site that contains animated images, graphics and limited but appropriate, informative and attractive words to make the page precise to the company services.

The web design and development team should ensure that there must not be any irrelevant stuff on the website like unnecessary text and images because these things will hinder conveying your message. Use of flash objects, pictures and fascinating themes are a better choice, but optimal.

The animations and pictures must also be inducing call-to-action and truly depict the services of the company with limited textual stuff if needed. A common approach used in web designing is that “A picture worth a million words”.

In short, a simple and sleek eye catchy website design not only gets the visitors being converted to clients but it also helps you in building customer trust.

A Website design is the requirement of any kind and any size of business so its layout maters. The very first thing in web designing is to give white space and it is important to avoid overflow of content and images on a web page. Breathing space should be given to make the page look more neat and user-friendly because if your website is easy to understand and user can get the relevant and important information with the help of your site then the goal of your website is completed.

Below are some tips you should consider for having a perfectly designed web layout that would lead a positive edge for you.

• Too much animations and graphics make the page look cluttered and overstuffed. Also use less and appropriate text to make your page look informative and attractive, though using images to an optimal level is the best approach.

• Avoid the heavy files and graphics since a web page should not be bulky enough so that it may irritate the visitor because the images might not load to shape your webpage well. This is important as visitors may not have so much time and they would not stick for long and wait for the page to download.
• Ensure that the website appear pretty good in different browsers and resolutions.

• Keep the navigation as simple as possible because it is important for a designer to check for navigation menus and consistency throughout all the pages.

• Last but not least that is consistent with almost everything on the web pages. Maintain same font size & type, navigation menus, headings, color, etc.

Giving a nice look & feel to your web page can enhance your readership. Use one design element throughout all the web pages. Designing website layout is certainly not an easy task but an extremely important for a freelance web designer to be successful on the World Wide Web.

These tips can help you build an attractive website layout that would be good enough to keep your visitors coming back and the most probably converting into clients.

Website designing along with SEO is quite important. If you want to keep your website on top then you must design your website according to the SEO rules. Everything from the coding to the actual website and graphic design play a big role when a business wants to tackle SEO for their website. A website should have even ratios of content and images along with verified code in order for the search engines to greet a website with open arms. Here are some important factors to look at when building a website or tweaking out your current design.

1. How the Website Code is important:

The code of your website should always be extremely clean. Keeping it clean smooth and strong is when you will see the best results. Try to avoid the complex coding. You don’t want to have to rebuild your website six months down the road because the search engines don’t recognize the coding style.

2. CSS Problems:

When you are building a website you could have a great deal of CSS files. Keep the files clean and to a minimum so that your website is as efficient as it can get. This will be important when the search engines start looking for your website and ranking it.

3. Images Size:

In the website design and development you use images in your website that are not too large in size. Page load will matter when it comes to search engines ranking your website. Google takes into account many website factors and user experience is one of them. If takes a long time for pages of your site to load this will put a kink in your search engine optimization journey.

4. Flash Graphics:

Use flash on your website to a minimum. Search engines can’t read flash so well, if you’re entire home page uses flash graphics rather than html and content the search will not rank your websites correctly in search results.  Web designing companies always use the best and attractive flash animations.

5.  Link Structure:

Often time’s websites that have CMS systems run into problems when you try to apply some SEO efforts to your link structures. Try making those URL structures unique and custom so that you can benefit from all SEO potential for that specific website page.

6. Internal Linking:

Linking your pages internally to each other is an essential part of your website performance. If you have pages that scroll down quite a bit it is important to have a bottom level navigation. User experience is important when it comes to search engine optimization efforts.

Consequently, the above mentioned SEO factors does matter a lot and if they are taken care while website design and development states then it would not only be beneficial from search engine point of view but it would also be pertaining a good user experience.